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Masterclasses

Bristol

Time

Masterclass Name          

Masterclass Host

11.00am – 11.30am

How to bring new trends to the West Country' and maximise opportunities.

Angela Mount

12.30pm – 12.55pm

Beyond Tokaj. Why we'll all be drinking Hungarian wines this year? 

Peter McCombie MW

1.45pm – 2.15pm

Known unknowns: unearthing the wines of Lebanon            

Peter McCombie MW

3.00pm – 3.30pm

#generationwine

Christopher Cooper

 

London

Time

Masterclass Name          

Masterclass Host

9.40am – 10.10am

The pros and cons of being a specialist – how best to carve out your niche and sell on your credentials

Andrew Catchpole

11am – 11.30am

Chenin Blanc from the Loire

Laure Patry

12.45pm – 1.15pm

#generationwine

Christopher Cooper

3.00pm – 3.30pm

SITT Spotlight on Bordeaux / Bordeaux Supérieur - Great wines at affordable prices.

Raul Diaz

4.00pm – 4.25pm

Beyond Tokaj. Why we'll all be drinking Hungarian wines this year? 

Peter McCombie MW

4.40pm – 5.05pm

Known unknowns: unearthing the wines of Lebanon              

Peter McCombie MW

 

MASTERCLASS INFO

How to bring new trends to the West Country' and maximise opportunities.

Masterclass outline: Covering both on and off trade, this masterclass will look at national trends in beers wines and spirits, led by London, and discuss how the independents and restaurants adapt and develop these for their own clientele in the west country.  The session will also discuss how to understand the consumer base, and fit their needs, in all their various guises, and train front of house and shop staff to have confidence in providing a learning curve for consumers.

Masterclass host name: Angela Mount

Masterclass host background: Angela Mount is a wine expert and presenter, who is often credited with revolutionising wine on the high street. Angela’s taste buds were famously insured for £10 million when she was head of wine buying at supermarket chain Somerfield. She is a frequent presenter for the media and at consumer and business events on food and wine matching, and has worked with top chefs including Gordon Ramsey and Anthony Worrall Thompson.

 

Beyond Tokaj. Why we'll all be drinking Hungarian wines this year?

Masterclass outline: For many of us Hungarian wine is still defined by the sweet wines of Tokaji, but while we love those wines, Hungary has much more to offer the discerning buyer looking to offer their customers something that is not merely different but has real quality too. Join a tasting of some of the best wines that modern Hungary has to offer from exotic, indigenous whites to serious Old World inspired reds.

Masterclass host name: Peter McCombie MW

Masterclass host background: A Master of Wine for over 20 years Peter specialises in speaking and writing about wine. He is also an on-trade wine consultant to a number of hotels, restaurants and private clients, a wine judge, wine writer and wine trainer. Since gaining his Master of Wine qualification in 1994 Peter has been committed de-mistify wine and to help people discover their own palates and be confident in their own taste and decisions.

 

Known unknowns: unearthing the wines of Lebanon

Masterclass outline: Lebanon has centuries of wine culture; indeed, it can claim to be one of the oldest winemaking regions in the world & it’s wines were mentioned in the Bible: “they shall blossom like the vine; their fame shall be like the wine of Lebanon.” Yet today the wines of this Mediterranean country are not well known in the wider world. Take this opportunity to discover some modern expressions of the wines of this small but fascinating country, covering most Lebanese wine regions with Master of Wine Peter McCombie.

Masterclass host name: Peter McCombie MW

Masterclass host background: A Master of Wine for over 20 years Peter specialises in speaking and writing about wine. He is also an on-trade wine consultant to a number of hotels, restaurants and private clients, a wine judge, wine writer and wine trainer. Since gaining his Master of Wine qualification in 1994 Peter has been committed de-mistify wine and to help people discover their own palates and be confident in their own taste and decisions.

 

 #generationwine

Masterclass outline: Is the wine trade doing enough to engage with the biggest emerging drinking market? Are we doing enough to make wine sexy and give it the same cool-factor as craft beer and cocktails? "Move it or lose it” says full flavour wine soothsayer Christopher Cooper of drinks consultancy Drinkonomics, as he predicts the coming trends for the Millennial consumer, and provides insight in how your business can stand out in this soon to be dominant market sector.

Masterclass host name:  Christopher Cooper

Masterclass host background: British born Christopher Cooper has a refreshingly creative yet savvy approach to wine and is a notable expert within the London and international wine trade. Since breaking away as head sommelier from Michelin star restaurants, he has polished his talent for wine communication, teaching and consultation under the legendary restaurateurs Chris Corbin & Jeremy King and more recently as group wine buyer/house sommelier for the Soho House Group.  

drinkonomics.com           christophercooper.co.uk

 

Exhibitor Breakfast Briefing

The pros and cons of being a specialist - how best to carve out your niche and sell on your credentials.

Briefing outline: Exploring ways specialists can; hone their USP; target the right channels within a fragmented market; connect with consumers to support your offer and supporting your franchisees without a mega-budget.

Briefing Host: Andrew Catchpole

Briefing host background: Andrew is editor of Harper’s Wine & Spirit and The Drinks Wholesaler.  Harpers Wine & Spirit has been positioned at the heart of the drinks trade since 1878 and continues today to provide the latest news, trends, insights, analysis and industry-leading opinions as an invaluable resource to assist all those in the trade looking to drive their businesses forward.

 

Chenin Blanc from the Loire

Masterclass outline: An exciting journey to the Loire, land of Chenin Blanc and Laure Patry’s home land too. The masterclass will focus on small growers with low intervention and will include a tasting of 5 wines. It will focus on understanding the approach of each producers from an underrated region and knowing the different terroir, styles and climates of the Loire Valley.

Masterclass host name: Laure Patry

Masterclass host background: Laure has worked with Jason Atherton for over 10 years, working closely with him on a variety of projects as head sommelier, before joining him for the launch of Pollen Street Social in 2011. Laure has created an extensive wine menu for Social Wine and Tapas as well as running and stocking the shop with some of her favourite vintages.

 

SITT Spotlight on Bordeaux / Bordeaux Supérieur - Great wines at affordable prices.

Masterclass outline: We will discover fantastic wines from the great region of Bordeaux. In times of immense offer and diversity like today, Bordeaux wines can offer incredible taste, elegant structure and affordable prices. We will taste various examples that can work extremely well by the glass in many different contexts and venues. We will also talk about the basics of climate, main grape varieties and winemaking techniques in this famous wine region.

Masterclass host name: Raul Diaz

Masterclass host background: Raul Diaz is the head trainer at WineTraining. His Sommelier career started in 2004 working in a luxury hotel. Soon after, he gained a vast experience working in hospitality while working onboard cruise lines. During 2010, he worked in Michelin starred restaurants with Michel Roux Jr and Gary Rhodes in London. A year later, Paul joined Jascots Wine Merchants to develop their training department. During his time with Jascots, he established a variety of tailored in house training programmes and hones his skills of hosting memorable wine events and consulting businesses on how to successfully run their wine operations.

 

 

 

 

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